Branding & Design

Brand & Product Name Concepting
Have a great beer but stuck on the perfect name? Don't fret! We offer complete brand and product name concepting. First we will have you complete a brand questionnaire. Next, we will review your answers via an in-depth conversation. Along the way we will brainstorming a list of possible name and ideas around a name. When the time is right (and have done our research into available names), we will present a short list back to you for review and selection.

Brand & Logo Design
Who is your brew? What does it look like? How would you describe it’s personality? If you were at a party, would your beer be somebody we’d want to have a conversation with? Not sure how to answer those questions? That’s ok, it just means your beer needs to figure out it’s brand identity. We offer complete branding and logo design services for your craft brewing venture. Looking to refresh a brand’s already existing look and feel? We do that too. In either case, here’s how we break it down:

Insights Phase: To understand your brand-to-be, we need to learn about you, the products you produce, your current customers and the customers you’re hoping to reach in the future.

Advanced Insights Phase (Optional): If more insights are needed, we look to the public at large, designing and conducting custom focus group sessions to gain first-person insight and feedback.

Strategy Phase: With a rock-solid foundation of facts, feedback, and strategic business recommendations, we can form your brand’s plan of attack, working with some of the best creative strategists in the industry to conceptualize the big, brew-tiful idea behind your brew brand-to-be.

Creative Phase: Now, it’s time to bring your brand to life. Throughout this process, you’re involved at every step to ensure we are bringing brand identity and design that accurately reflects your vision. And, this process can be scaled up or down based on your budget and time restraints.

Brand Guidelines
Brand guidelines are a critical reference tool for your newly created or revamped brand. We consider this document your, "brand bible" and hold it in high esteem. Your vendors will also thank you for this reference tool as it will include all of the most popular brand usages and guidelines including logo positioning, font type(s) as well as examples of proper brand application.

Brand Trademark Search & Registration
What's a great brand without the proper legal protection? Let our team conduct a comprehensive federal and state search with the U.S. Patent and Trademark Office (USPTO) and complete the necessary paperwork for the legal filing of your brand trademark. 

Additional Brand & Design Services

Label Packaging Design & Production
Bottles, cans, Crowlers, boxes for bottles, boxes for the get the picture...and ironically, a picture can go on your packaging too.

Apparel "Merch" Design & Production
We design, source and produce one-of-a-kind apparel. Hats, t-shirts, sweatshirts, bottle openers and coasters...basically anything your grandmother would be proud to wear or drink out of.

Glassware Design & Production
From tulips to pints to tasters to growlers, we customize your every glass-crafted need including a continuous supply for your bar, taproom and store.

Tap Handle Design & Production
We design, source and produce eye-catching tap handle designs. Begin your craft beer following with an instantly recognizable tap handle!

Contract Monthly Design Services
Are you an existing brewery currently overwhelmed with graphic design demands? Let out team take on this work on your behalf so you can get back to doing what you do best...making excellent craft beer!